Creative Consultant – Yanny Shum
Worked in 4As agencies including BBDO Hong Kong, Bates Hong Kong and Euro RSCG Hong Kong. Remarkable achievement of winning creative awards in 4As Creative Awards and Times International Chinese Advertising Awards.
Awards obtained:
- Times International Chinese Advertising Awards
TV commercial (Corporate Image & Public Services) - Gold Award
HSBC Corporate TVC "Tailor Shop" - Times International Chinese Advertising Awards
Print Ad Finalist
HSBC Life "When Chicken Talks to Duck" - Times International Chinese Advertising Awards
The Best Print Ad of the Year
G-code "Revolution" Print Campaign - Times International Chinese Advertising Awards
Print Ad (Electrical Appliances) - Gold Award
G-code "Revolution" Print Campaign - 4As Creative Awards
Best Single Poster Finalist
Whitehall Dristan "Three-in-one Treatment" - 4As Creative Awards
Best Chinese TV Commercial of the Year Chinese Awards - Finalist
HSBC Corporate TVC "Tailor Shop" - 4As Creative Awards
Best Single TV/Cinema Commercial Client Award - Bronze Award
HSBC Corporate TVC "Tailor Shop" - 4As Creative Awards
Best Single TV/Cinema Commercial Client Award - Finalist
HSBC TVC "Uncle Almighty" - 4As Creative Awards
Best Single TV/Cinema Commercial of the Year - Chinese Award - Finalist
HSBC TVC "Uncle Almighty" - 4As Creative Awards
Most Creative Use of Media Print Campaign - Bronze Award
Ansett Australia Airline "Space" - 4As Creative Awards
Best Single Print - Newspaper/Magazine
(Travel/Leisure/Utilities/Transportation) - Bronze Award
Ansett Australia Airline "Space”
Guest Speaker on Brand Building Seminars
- Guest Speaker, Hong Kong Trade Development Council
- Guest Speaker, Hong Kong Trade and Industry Department
- Guest Lecturer, Department of Communication Studies of Hong Kong Baptist University & Department of Journalism and Communication of Hong Kong Shue Yan University
Director / Producer - Peter Chan
- Director of Television Commercials based in Hong Kong
- VFX (Special Visual Effects) Supervisor
- Lecturer, Department of Communication Studies, School of Communication, Hong Kong Baptist University
- Lecturer, Department of Journalism and Communication, Hong Kong Shue Yan University Editor of cnad.com/peter
- Blogger “Director Peter” of blog.cnad.com
- Guest Speaker: Hong Kong Trade Development Council, Hong Kong Brand Development Council, Hong Kong Productivity Council, Hong Kong Trade and Industry Department, Chinese General Chamber of Commerce, Federation of Hong Kong Industries, Guangzhou 4As Advertising Association, Fudan University